SnowBrains Podcast #29 | Doug Fish – The Genius Who Created the Indy Pass, the Fastest Growing Multi-Mountain Pass on Earth With Over 80 Ski Resorts

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Brought to you by HAKUBAVALLEY, Japan & Scott Sports

“It’s our goal to increase awareness about how great it is to ski at these smaller resorts. You don’t need a big resort to have a great day, and you don’t need to spend 200 bucks a day for a lift ticket.” – Doug Fish

My guest today is Doug Fish.

  • Doug is the genius who came up with the idea for the Indy Pass
  • Doug is the CEO and founder of the Indy Pass
  • The Indy Pass is the fastest-growing multi-mountain pass on Earth
  • The 1st season of the Indy Pass was 2019/20, and they had 45 ski area members that 1st year
  • This year is their 3rd season, and they now have over 80 ski area partners mainly in North America with 28 US states represented, two Canadian provinces, and even four ski areas in Japan
  • The Indy Pass only costs $300, and you get to ski two days at each resort
  • The Indy Pass saw 9,000 skier visits the first year
  • The Indy Pass saw 96,000 skier visits the second year
  • This year they’re forecasting 300,000 and 400,000 skier visits
  • We’re talking about the pass growing 3,000 to 4,000% in only three seasons, and who knows where it’ll go from there…

“Our goal is to have at least one resort within a day’s drive of every skier in North America. And I think we can get there.” – Doug Fish

Please enjoy!

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This episode is brought to you by Hakuba Valley Japan

Just under three hours from downtown Tokyo, at the base of the Northern Japan Alps, sits HAKUBAVALLEY, Japan’s largest snow resort. Expect abundant snowfall averaging 32 feet per season, 131 trails, and 96 lifts across the Valley’s nine resorts. From gentle groomers to extreme mountain terrain, HAKUBAVALLEY has something for everyone. Visit hakubavalley.com to learn more.

Discover Japan’s largest snow resort with the HAKUBAVALLEY Day Pass. Get access to nine resorts and the Valley shuttle for under $60 (USD) a day. Or show your Epic or Epic Australia Pass to claim five complimentary and consecutive days to HAKUBAVALLEY with no blackout dates. Explore untracked powder and world-class terrain at HAKUBAVALLEY, Japan.

With nine resorts and 131 trails, HAKUBAVALLEY has something for everyone! Discover deep powder, big mountain terrain, and snow activities for the whole family at Japan’s largest snow resort. Visit hakubavalley.com to learn more.

This episode is brought to you by Scott Sports:

Technology, innovation, and design is the name of the game, and that’s exactly what SCOTT Sports is; It’s in their DNA. Skiing is about testing yourself – seeing the possibilities that you are presented with and pushing yourself to seize the greatest challenges. SCOTT Sports has the gear to help you do just that. To learn more, check out scottsports.com and see what real innovation looks like.

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The SnowBrains Podcast Episode #29 – Doug Fish – The Genius Who Created The Indy Pass, The Fastest Growing Multi-Mountain Pass on Earth with Over 80 Ski Resorts

Recorded on November 23, 2021, in the Park City, UT (Miles Clark) and Portland, OR (Doug Fish).

This episode was edited by Jared White

Music by Chad Crouch.

Host, producer, and creator = Miles Clark.

About The SnowBrains Podcast:

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  • The SnowBrains Podcast is hosted by professional freeskier, professional mountain guide, UC Berkeley Molecular Cell Biology graduate, and the Founder & CEO of SnowBrains, Miles Clark.
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One thought on “SnowBrains Podcast #29 | Doug Fish – The Genius Who Created the Indy Pass, the Fastest Growing Multi-Mountain Pass on Earth With Over 80 Ski Resorts

  1. The Genius that created cheap super passes and got Vail resorts and all the other corporate scum bags to agree lots of traffic and long lines at their resorts was good thing.

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